When the doors of the FIT Show open up in April, visitors will not only be faced by the highly impressive Solidor stand at the main entrance of Hall 1, stand 01-100, but will also be exposed to the brand throughout the halls, bathrooms and onto the gala dinner.
Solidor have built an impressive reputation in the industry for product innovation and now this is set to expand into the way they present the brand. The company is one of the key sponsors for The Master Fitter Challenge and has supplied composite door sets for the eight fitting teams competing.
The company has also placed a number of posters in the bathrooms, with a suitably tongue in cheek strapline, but visitors will have to find out more for themselves! The FIT Show Gala Dinner is a sell out and Solidor have already committed to sponsoring the GM Fundraising, Hope 66 Fun Casino, the aim of which will be to raise much needed funds for the charity.
Finally, each visitor will be given a key on their lanyards as they enter the show and this is to be used to attempt to open up the arched Solidor composite door on the Universal Arches stand in hall 1, stand 130. Each day a lucky winner will be put forward into a prize draw to win an iPad at the end of the show.
Gareth Mobley, managing director of Solidor Group comments: ‘We mean to make a real impact at the show not just in terms of our products and Recommended Installer campaign, but in our overall brand presence. We’re delighted to support the show to such a great degree, it’s what the industry has been crying our for over the last few years.’
